Selling a home is all about first impressions. A vacant house seldom makes a good first impression or commands a fast or high offer. Empty rooms leave buyers cold, the opportunity to sell is diminished, and buyers swiftly move on to the next showing.
VHS transforms stale, unappealing vacant listings by bringing life back into the home. We artfully use both elegant furnishings and impeccably trained Resident Caretakers to create warm and captivating homes that entice buyers from the moment they walk up to the front door. No longer seen as “desperation” sales, buyers react differently and pay more attention to the home.
Any living space grows musty and stale over time, even condos. The tendency is to keep the AC at a high temperature in summer or low temperature in winter because “nobody is living there” – and your prospective buyer certainly knows that when they look!
A potential buyer forms his/her first impression in the first 15 seconds of viewing, and that first impression is very durable. A musty, warm space or a cold, dank space is an instant turn-off. That is completely avoided by having a VHS Resident Caretaker.
Because of the glut of new construction units on the market and the long periods of time many of these units have been for sale, savvy buyers no longer see buying a “never lived-in” unit as an advantage for which they are willing to pay a premium. Rather, they see it as a buying opportunity because they think that the builder is in trouble so they negotiate from what they view as a position of strength.
Consequently, they make aggressive low-ball offers, especially for units that are over a year old. The builder’s only marketing strategy is to keep cutting the price. This psychology is defused when the buyer thinks he is bidding on an occupied, lived-in home.
VHS can place a Resident Caretaker that is specially trained to assist the builder in finding and correcting construction defects in addition to traditional home caretaking. For small condo developments VHS can provide residential management at a small cost that will cover all units in the development.
VHS provides an array of services for owners who are short-selling their vacant properties. These include services of short-sale specialists that will work with you and your broker and your bank to establish the short sale price and get your property sold!
VHS offers a modified version of its signature product with special benefits for owners of REO property and the Realtors® selling them. Realtors and REO owners do not pay any fees for resident caretaking and save money on utilities until the home sells.
Our comprehensive repair and construction services are available on an as-needed basis and negotiated under separate contracts to ensure the property is always protected.